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27 August 12:00 AM

Nursing Now campaign aims at improving health globally, empowering nurses

The launch of a new global campaign, called Nursing Now, is meant to improve health globally and empower and support nurses to be able to face heath challenges of the 21st century in line with the  Sustainable Development Goal 3 on health and well-being.

The campaign - which will run until 2020 - calls for raising the profile and status of nurses worldwide – influencing policymakers and supporting nurses themselves to lead, learn and build a global movement.

The changing needs of the 21st century mean nurses have an even greater role to play in the future. New and innovative types of services are needed – more community and home-based, more holistic and people-centered, with increased focus on prevention and making better use of technology. These are all areas where nurses can play a leading role. However, maximizing nurses’ contributions will require that they are properly deployed, valued and included in policy and decision-making.

Nursing Now will work with partners around the world to advocate for more nurses in leadership positions – to help nurses achieve the influence they deserve. It will also help nurses access better education and training, while supporting them to share research and evidence of effective practice
Nursing Now will encourage health leaders to invest in nursing and introduce new models of care that maximize nurses’ contributions to achieving Universal Health Coverage which would guarantee everyone the right to quality health care without financial hardships.

Nurses and midwives account for nearly 50% of the global health workforce.There is a global shortage of health workers, in particular nurses and midwives.

The largest needs-based shortages of nurses and midwives are in South East Asia and Africa.

For all countries to reach Sustainable Development Goal 3 on health and well-being, the World Health Organization (WHO) estimates that the world will need an additional 9 million nurses and midwives by the year 2030.

Nurses play a critical role in health promotion, disease prevention and delivering primary and community care. They provide care in emergency settings and will be key to the achievement of universal health coverage.

Investing in nurses and midwives is good value for money. The report of the UN High Level Commission on Health Employment and Economic Growth concluded that investments in education and job creation in the health and social sectors result in a triple return of improved health outcomes, global health security, and inclusive economic growth.

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